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Thread: Did I Make A Potential Customer Mad?

  1. #1
    Still Plays With Blocks
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    Did I Make A Potential Customer Mad?

    Last night I received a phone call from a protential customer about a cutting board. He told me he had upgraded to better Henkles knives and bought a Chefs Choice sharpener. (I know, I can hear then groans from here!) Knowing we have members in his area I strongly suggested joining here and taking advantage of those who know and learn how to sharpen instead of grinding away his edge on that carbide knife destroyer. He wasn't concerned in the least.

    I don't know if he will join or buy one of my boards but at least I tried to point him in the right direction.

  2. #2
    Depends how you said it, I think. You could have made him interested in jumping in a new direction, or you might have taken the wind out of his sails. (Mixed metaphor- sorry.) I'm sure there are people who feel quite chuffed and sophisticated when they buy a Chefs Choice sharpener.

  3. #3
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    I imagine he just dropped a few hundred $ and was feeling quite good about things at that point. He may have been put off a bit. If the Henkels he bought are the more traditional German type, the sharpener is probably just fine (sure, the aggressive wheel will kill the knives after a while, but if he doesn't use it that often he should get a decent life out of the knife). But as CS said, it's all in how you worded things.

    Nothing wrong with pointing people in the 'right' direction, although many (most?) will probably find the whole premise of KKF a bit, uhm, extreme
    __________
    David (WildBoar's Kitchen)

  4. #4
    When I first became obsessed with his hobby of our I managed to inadvertently ruffle a few feathers when comparing German steel knives to Japanese knives. I've since learned that the best way to approach it is from an unbiased angle and simply compare to the two types pro's and con's. I find that with this approach people can decide for themselves, and to be honest, for most people the softness of a german knife is better as they typically don't have the knife skills nor the sharpening skills or even the interest to learn to care for knives. Plus the brand means a lot to many people, for example there are far superior watches than a Rolex however a Rolex has massive brand presence, similar to Bose.

    Dave in terms of how I would have handled a situation like yours, I would have avoided disparaging the knives and the sharpener (not saying that you did that) and simply offered the fact that if the person had more questions about knives and sharpening that this would be a great place to go to learn. Show them the path and let them choose to pursue, I've learned that if I try to force my hobbies and interests on others that they quickly become disenchanted by them.
    Twitter: @PeterDaEater

  5. #5

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    Important business advise for the future. Tell people about KKF and how they can get ejumacated on all things sharp and pointy AFTER you have their credit card number.

  6. #6
    Still Plays With Blocks
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    Quote Originally Posted by ******* View Post
    AFTER you have their credit card number.
    Maybe I was a little to enthused so I may have put him off a bit especially when he said he dropped over $100 on the "sharpener". Oh well, at least I tried. And I'm loyal to KKF!

  7. #7
    Quote Originally Posted by ******* View Post
    Important business advise for the future. Tell people about KKF and how they can get ejumacated on all things sharp and pointy AFTER you have their credit card number.
    +1 Yes. :lol:

    By the way, nothing frustrates me for customers who believe that the edge pro can sharpen Japanese style knives and can't be convinced otherwise. WHY WOULD YOU DO THAT!?

  8. #8
    The truth hurts to hear sometimes but like my drill instructor said, "If you had something hanging out of your nose wouldn't you want someone to tell you?" I think it's best to speak the truth and let them deal with it however they will.

  9. #9
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    Double bevel edges from a Chefs' Choice are serviceable, if the blade isn't too brittle and the user has a less than a little skill. The real problems show up when you need thinning behind the edge and that is true for any knife.

  10. #10

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    One of the first things that I learned in the sales biz was to never disparage a customer's previous purchasing decisions. Sell them what they NEED and let them disparage their own bad decisions after the fact.

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