I have several of their knives. Their quality is excellent. You do end up paying more for steel and handle type depending on the vendor, but I have not found that they are unreasonable for what you get
As a maker I think you can understand the value of marketing your brand. One of the things I appreciate about Konosukes’ direction in recent marketing efforts is giving credit to the craftsmen behind the brand. I think this and the in-house polishing step they are taking on the workhorse blade is going to be looked at by some potential buyers as more care taken to make something and that may hold more value for them.Value of certain product (and especially in such a non-essential product category) is very subjective and for me when look at Konosuke I see a brand, not the craftsmen and in this regard it is little different from many other brands that just did not market themselves in such an exklusive manner.
I know, right? The Amish ones are so much worse!I don't think we as a community can complain about hype markets we create. Its kind of like NYC night club owners saying how awful Colombian Coke cartels are.
I don't think we as a community can complain about hype markets we create. Its kind of like NYC night club owners saying how awful Colombian Coke cartels are.
I like hype—it brings knives to my attention...I'm currently batting about .800 with my choices.
Agreed- it’s marketing really play at the end of the day. Not to discount the makers, it’s all fine stuff. Sometimes it feels contrived.The main reason I don't care much about their products. They feed on hype frenzy. The knvies might well be great, but I don't like the approach.
Yep, that's marketing in a nutshell.Sometimes it feels contrived.
I gonna go out on a limb and guess that shig and kato don’t have...
Nup. That's Gregmega's point, indeed.Do they need to?
Hype for Konosuke / Hitohira is "wrong" but Hype for Kato / Shigefusa is "right"?
Well, it's so KKF...
No apology needed, I find the occasional veering off path of threads to contain often informative stuff.I want to apologize for steering the discussion the wrong way. This would be a fair point for a separate thread.
Do they need to? If they had inventory sitting at dealers that hasn’t moved for a while and is causing orders to stop flowing then I could see a business case behind investing resources to create more demand. From what I can tell both Shigefusa and Kato seem to be priced at the higher end of the market likely due to demand being greater than supply, so they are doing something right without investing in demand creation.
I agree. I think that it is the business philosophy driving these decisions along with capacity limitations given the limited number of artisans available.Depends on the business philosophy of the seller. Even with Katos/Shigs, my business sense would be to move inventory as quickly as possible, market aggressively while there is interest, free up room for more—'strike while the iron is hot,' as they say.
When you have 3-5 years of orders in the books, marketing is just an unnecessary distraction.Depends on the business philosophy of the seller. Even with Katos/Shigs, my business sense would be to move inventory as quickly as possible, market aggressively while there is interest, free up room for more—'strike while the iron is hot,' as they say.
When you have 3-5 years of orders in the books, marketing is just an unnecessary distraction.
Perhaps, but marketing an unavailable product can bring buzz and attention to the business, visits to the website, for potential customers to buy other knives. It's a strategy. Traction.
Many business, like mine try a number of different approaches.This only works for dedicated buyers that want that specific product. If there is competing products in the marketplace, the consumer will move on.
Figure they're just doing one size to see how it goes. I am curious on how many Kaijus are bing produced and if they will sell out or not.True - Konosuke lost me on the Kaiju as I wanted a 210 and they said not this year, but I bought a MM instead.
Too much for you, too much for me, not too much for those in the queue who set their alarms for tomorrow morning.600 too much
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